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Kenya Data Protection Act: What Businesses Need to Know
What Is Data Privacy and Why Is it Important? In an era of increasing data breaches and concerns about data privacy, it’s more important than ever for companies to protect the data of their consumers. But what does this mean for data science? In this article, we’ll explore how consumer data protection impacts the field…
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MarTech in Kenya: Marketing Technology Tools That Are Transforming Kenyan Businesses
The simplest martech definition is marketing technology. What is happening in the world of martech today? What trends are there and what martech tools are gaining ground in today’s world? The MarTech industry is growing with companies spending billions of dollars on it. Companies that do not adopt MarTech risk losing out on business growth…






